portfolio

ANNA WESTBERG


social media marketing specialist, content consultant, copywriter, danish translator, and graphic artist.

ALL THINGS MEDIA

Having spent my life living in both Denmark and the US, my personality and approach to business is a hybrid of both cultures. From an aesthetic perspective, I am influenced heavily by the efficiency and brutalism of Danish minimalist design. However, as a freelance creative, I am also driven by my American tendencies to innovate my styles by maintaining an open mind to incorporating new influences to my ever-evolving aesthetic

approach.


II am currently finishing my BA in the History of Art and Architecture at the University of California, Santa Barbara where I was admitted as one of the top 10% of applicants in 2020. Upon graduation, I will continue building my business with an active corporate

presence in both the US and Scandinavia.



SOCIAL MEDIA MARKETING - A CASE STUDY

As part of my marketing and content creation practices, I manage social media accounts for

companies of various sizes within the worlds of interior design, hospitality, and B2B. This

work includes Light Build Design and Copenhagen Pastry. Whether social media is used as a general branding initiative or a strategic campaign in pursuit of a targeted ROI, my social media services are the quickest,

most fiscally efficient means to express your brand identity while keeping your chosen

audience engaged through a steady diet of thoughtfully curated content.

COPYWRITING AND TRANSLATION

Website Mockup 3

Being bilingual, I have offered my copywriting and translation services to many Danish companies ie. newspapers, advertising agencies, social media agencies, and leading retailers throughout Scandinavia.


I am passionate about finding the right words and developing a brand voice that aligns with and supports my client's brand values.


The story was subsequently picked up again as part of a larger series featured in an

academic workbook for elementary schools.


In 2019, I wrote an article for another leading Danish media outlet regarding gun

control, school shootings and the associated prevalence of lockdown drills in the

American educational landscape.

This work continues as I am often looked upon to

provide commentary and analysis on matters relating to gun violence and the

cultural repercussions for American students and educators.

GRAPHIC DESIGN – A structured and modular approach to utilize my creative output.

Graphic design is one of my many passions and I love the process and possibilities of working in the digital realm.

ALBUM ART

A collaboration between my love of art, graphic design, and music. I begin my work on paper prior to rendering digitally in order to maximize the number of creative outcomes for my clients.

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WORK WITH ME

Phone

(310) 746 8184

Email

annavwestberg@gmail.com